Recently Broadcasted Commercials
Best for a good reason
Wheels Off is lead documentarian, writer and director for the “Best for a good reason” campaign - over 50 videos that tell the story of Verizon through the eyes and voice of it’s engineers. The campaign was broadcasted nationally for the entirety of the 2018 World Cup and has been viewed over 100 million times digitally.
FIRST TO 5G
First to 5G is the campaign that launched Verizon’s 5G network. It airs during NFL games and other highly rated television programs.
CHOBANI & TIME MAGAZINE
Wheels Off produced and directed six branded videos for Chobani and Time Inc. The videos premiered on premium magazine websites and social channels, including Time, People and Fortune. The themes range from giving back to innovation to diversity.
UNIVERSITY OF CHICAGO
Wheels Off produces videos for University of Chicago. University of Chicago's To & Through project aims to send more inner city students to and through college. 76 percent of Chicago Public Schools high school freshmen aspire to earn a college degree, yet projections show only 18 percent of them will go on to earn a four-year college degree within ten years. University of Chicago seeks to change that.
Winning a Silver Lion at Cannes and a Gold in the London International Awards, Wheels Off produced #paypalcandothat, a 2.5 hour live stream with fashion blogger and Instagram star, Leandra Medine aka @manrepeller. While watching the livestream, viewers could purchase the featured products through PayPal's Local Selects website. The project was an ambition collision of cutting edge e-commerce and live stream technologies.
Wheels Off works closely with Chicago Beyond, a philanthropic venture capital fund, led by Elizabeth Dozier. A key part of the organization is a research partnership with the University of Chicago Urban Labs, which evaluates the impact of the programs Chicago Beyond invests in.
UNIVERSITY OF CHICAGO
Wheels Off produces videos for University of Chicago. University of Chicago's Urban Education Institute. The mission of the University of Chicago Urban Education Institute (UEI) is to create knowledge to produce reliably excellent urban schooling.
GO INNOVATE CHALLENGE
Wheels Off produced and directed content around Chicago Beyond's Go Innovate Challenge. Chicago Beyond awards up to two million dollars to promising non-profits that aim to reduce urban violence and support inner city youth.
Wheels Off produced and directed a campaign for Marie Callenders consisting of 6 spots. The spots ran on OLV and social, and were featured on premium magazine websites, including Time, People and Fortune.
Wheels Off manages, produces, directs and staffs SobeKick Live. Wheels Off streams up to 5 fitness classes per day for SobeKick Live subscribers. Switching between 4 remotely controlled cameras, each class is edited live in a control room at the gym. In addition to running the daily live streaming of all SobeKick Live classes, Wheels Off produces and directs all video content for the business.