Chobani - Believe in Food


 A company is defined by the character of its employees and the culture they create. Wheels Off produced and directed six brand videos for Chobani that focused on their culture of diversity, equity, charity, and community engagement. The digital series exceeded all expectations with an engagement rate of 5.87% when the average was .72% and a Video Completion Rate of 93%.

Embracing Cultures

Revolutionizing Manufacturing

Strengthening Communities

A Recipe for Innovation

A Community of Compassion

The Future of Food